> For the complete documentation index, see [llms.txt](https://gimi.gitbook.io/gimi/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://gimi.gitbook.io/gimi/for-brands/rewards-approval-performance-spotlight-pools-and-limits.md).

# Rewards: approval, performance, Spotlight, pools, and limits

Configure GIMI approval and Spotlight on sourcing campaigns, plus performance rewards on distribution, with pools and limits.

On **sourcing** and **distribution** campaigns, creators earn through the reward structure you configure. The available methods depend on campaign type.

{% hint style="info" %}
[Contest campaigns](/gimi/for-brands/contest-campaigns.md) use prizes (ranked, category, finalists), not this ongoing mix. Approval still matters in a contest: it makes an entry eligible for judging.
{% endhint %}

**Sourcing campaigns do not include performance-based payouts.** Use a fixed approval bonus plus Spotlight. **Distribution campaigns** can use a hybrid of approval, performance, and Spotlight.

Example sourcing mix: $20 approval bonus and $50 Spotlight bonuses. Example distribution mix: $20 approval bonus, performance rewards for eligible views and engagement, and $50 Spotlight bonuses. Amounts should reflect budget, expected volume, complexity, experience required, production time, expected reach, usage rights, and duration.

## How do I set the reward pool?

The reward pool is the total amount allocated to creator rewards.

1. Open campaign reward settings.
2. Enter the total budget available for creators.
3. Configure individual reward methods.
4. Review potential maximum exposure.
5. Confirm the organization has sufficient funds, then publish.

On sourcing, the pool covers approval bonuses and Spotlight. On distribution, it may also cover performance earnings.

{% hint style="success" %}
A larger budget does not automatically guarantee better results. Brief, creator fit, and structure matter as much. For many first campaigns, start with a meaningful test budget — **$2,000** is a recommended starting pool — then adjust.
{% endhint %}

## How do I set an approval bonus?

An approval bonus is a **fixed payment when a submission is approved**. If the bonus is $20, a qualifying approved submission earns $20.

Useful when quality matters more than views, you are sourcing files, you want creators paid quickly, or social performance is not the only objective.

1. Open **Reward Structure**.
2. Activate **Approval Bonus**.
3. Enter the amount per approved submission.
4. Check submission limits and the total pool, then save.

{% hint style="warning" %}
Only approve submissions that meet the campaign requirements. Approving content may trigger a creator payment. Do not use approval as a bookmark — use [Shortlist](/gimi/for-brands/review-submissions.md) instead.
{% endhint %}

Before approving, check the brief, required hashtags and mentions, product or tool, format, originality, brand safety, working social link where applicable, and minimum quality.

## How do performance rewards work?

Performance rewards are for **distribution campaigns only**. They pay based on eligible social results: views, likes, comments, shares, reposts, bookmarks, or other signals you enable. Do not configure performance payouts on a sourcing campaign.

1. The creator publishes eligible content and submits the post.
2. The submission is reviewed.
3. Once eligible, GIMI tracks available performance information.
4. Rewards are calculated using your rates and limits and added to the creator’s campaign balance.

Performance aligns earnings with distribution. It should not be the only measure of quality.

### How do I configure them?

1. Open **Reward Structure** and activate **Performance Rewards**.
2. Choose which signals to reward and set amounts.
3. Deactivate signals you do not want to pay for.
4. Set a maximum payout per submission, review budget, and save.

You do not need to reward every signal. Awareness campaigns may prioritise views. Conversation-focused campaigns may prioritise comments, shares, or reposts. [Sourcing campaigns](/gimi/for-brands/sourcing-campaigns.md) never use performance rewards.

GIMI may provide reward multipliers or recommended earning levels (for example x1, x2, x3). Higher levels attract creators but must stay commercially sustainable. Clear briefs and fast moderation also affect participation.

## What is a Spotlight?

A Spotlight is an additional reward for **outstanding** content. It can celebrate strong creators, raise creative standards, reward originality, build loyalty, and mark examples for later campaigns.

1. Open **Reward Structure**, activate **Spotlight Rewards**, set the amount, and save.
2. In **Submissions**, find an exceptional piece, confirm it meets requirements, select **Spotlight**, and confirm.
3. You may also be able to Spotlight approved content from the Content Library.

**Approval** means the content qualifies. **Spotlight** means it is exceptional. Not every approved submission should be Spotlighted. Spotlighting may trigger an additional creator reward.

## How do payout and submission limits work?

### Maximum payout per submission

Caps how much one submission can earn so one viral post cannot consume the campaign budget.

1. Open reward limits.
2. Enter the maximum one submission can earn.
3. Keep it high enough to reward success and low enough to protect the pool.

### Maximum submissions per creator

Limits how many times one creator may submit, which helps prevent flooding, repetitive entries, unbalanced participation, and extra moderation.

Two or three submissions per creator is appropriate for many campaigns. Allow more when you need creative testing, multiple formats, a series, or a long run.

### Submissions in review

Controls how many **pending** submissions a creator can have at once. If the limit is five, they may submit up to five items awaiting review. When one is approved or declined, they may submit another.

1. Open **Advanced Campaign Settings**.
2. Find **Submissions in Review**.
3. Enter the maximum pending submissions and save.

Choose a number your moderation team can realistically manage.


---

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